This article is concerned with the rebellion in Darfur as a way to illustrate the politics of insurgency in the era of globalisation. We first show how the Darfur rebels have projected their struggle onto the world stage, before examining the effects that this has engendered. On the one hand, Darfur's global profile solidified the rebels' cause and co-opted international actors in support of it. This translated into real leverage for the rebels, and it constrained the Sudanese government by reducing its ability to use brute force. At the same time, internationalisation encouraged the Darfur rebels to make maximalist demands at the expense of articulating a broader political vision addressing the root causes of conflict. Moreover, the substitution of local legitimacy for international connections lowered the barriers of entry for new groups and thus promoted fragmentation. The combination of these effects makes for intractable conflict scenarios, the current situation in Darfur being a case in point.